Behind the Lines


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Posted by Charles on October 22, 1999 at 21:43:35:

In Reply to: Re: Behind the Lines posted by Charles on October 22, 1999 at 21:41:14:

Someone that I've known for a long time made a pitch this past week to a couple of executives at a major studio that is looking to expand it's interests in animation. What happened at that meeting was in my view, something of a milestone and a good little story to relate to everyone.

The pitch was a strong one. The presentation included a 6 minute animated pilot episode of the property produced for this very purpose, half of it in color, half in final line ready for ink and paint. Although the video still needed some tweeking in post production, the quality of the animation and the integrity and ingenuity in design and concept were obvious.

This pitch was unique. The agent, who is also an animation artist, informed the senior V.P. and his underling in company that all the creators were interested in was distribution. Independent lines of financing were available for this project and all that was needed to get it up and running was a distribution agreement.

Well, wouldn't ya know it, it went right over their slighty confused heads. They didn't know what to say or how to respond, other than to ask to keep a copy of the artwork and the video. They were quickly informed that their request was out of the question and only a second meeting would be considered if they were interested in proceeding.

The studio may never call my friend back. Then again, they might. But that's not what matters right now. This person knew ahead of time that the chances of success were slim at this meeting. These executives were expecting an artist to come in with a traditional song and dance, begging for a chance to have their property produced. Here you have someone who has already started production, is in the process of securing production funds that the studio wouldn't have to committ to, is speaking to them as a businessman and their brains short circuit.

What was important about the meeting is that this fellow looked right in their eyes and put them on notice. This is the future. The artists he represents have no need for non-creative executive management anymore. The proof was right before their eyes. It can be done without them at a far higher quality and at a lower price. I can only imagine the look on their faces when my friend described this moment to me.

So listen up, amigos. You can sit back and do nothing, you can come to this web site and leave a witty message or complain, you can do something else for a living, or you can strive for greater control of the industry by artists.




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